Trending: stylish sportswear
Browsing the latest and most fashionable sportswear has never been easier with the launch of the latest stylish sportswear websites…
This year we’re been treated to the launch of Net-A-Sporter (the high-fashion sportswear section of designer site Net-A-Porter) and long-time WHL fave Active in Style has expanded to welcome some amazing new brands – we love Onzie and Vie Active!
And in the past few weeks we’ve seen the launches of Fashercise and Style PB, two brand new sportswear websites that stock some of the latest and most stylish sportswear brands – all in one place! Ooo we are spoilt!
Fitness has never been so on trend – rooftop yoga, fitness raves and spin classes are the place to be seen right now – so it’s no wonder we all want to look and feel our best when we work up a sweat. Which is precisely what spurred Natalie Dale – the brainchild behind Style PB – to set up her own website.
The 28-year-old former stylist and qualified yoga teacher was training for the London Marathon when she came up with the idea. After trying to hunt down some stylish kit, she realised there was a gap in the market for a website that housed a good range of stylish sportswear. Explaining the business model of merging style and your fitness ‘personal best’ to create the brand name ‘Style PB’, Natalie said: ‘I want Style PB to be accessible to every woman wanting to do sport whatever budget and to encourage women to feel strong, healthy and empowered through sport while looking stylish’.
Browsing through both websites, it’s clear that design and style are taken seriously. Working with some of the best sport-luxe brands from around the world – including Hey Jo and Charli Cohen – you’ll be tempted to bag more than you need just to complete your workout ensemble. It’s addictive!
Natalie’s picks range from the subtle and flattering – and stylish enough to wear casually – to trendy and sexy pieces that you could get away with wearing on a night out. Don’t believe us? Check out the designs on Charli Cohen’s Athena Body and Pepper & Mayne’s pink seamless body (both Style PB). WHL also love the unique back design on HPE’s coral vest (Style PB) and the amazing lingerie-inspired taupe sports bra by Olympia (Fashercise).
But having stylish sportswear at your fingertips doesn’t just mean you’ll look and feel great at the gym, it’s also super convenient not to have to change out of sweaty and unflattering gear. You can go from yoga, to lunch and beyond without needing to change.
What’s more, the fitness blogs also offer more than just your fashion fix – Style PB includes a ‘Personal Best’ section that features different inspirational women in the fitness industry. Check them out or miss out – don’t say we didn’t warn you…