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London’s newest sportswear retailer
First published: 31 August 2015
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Looking to liven up your summer workout wardrobe? With the launch of London’s newest sportswear retailer, The Sports Edit, you need look no further. This brand new multi-channel retailer is set to provide high quality, fabulous-looking workout wear for all.With stock from both established and emerging brands, the store is ready to present a real diverse range of menswear and womenswear.
Specialising in gym, yoga, Pilates and running wear, the team cherry-pick the hottest work out wear from a huge selection of brands and bring them to the heart of Chelsea, London. This is a store with a difference as not only do they stock more recognisable brands such as Lucas Hugh and New Balance, they also stock more unusual ones.
Kit less ordinary
If you’re after a new favourite make of workout clothing then you’re bound to find it here as The Sports Edit stocks up-and-coming brands such as Alo Yoga, Blue Life fit and Spiritual Gangster. Spiritual Gangster in particular boast a range of bright and bold patterned yoga leggings, perfect for a hot yoga session or as a gift for a fitness fanatic pal. These brands are in fact exclusive to The Sports Edit and are not stocked anywhere else in the UK.
The store also has its own in-house capsule sports collection, SALT. The designer of SALT’s collection, Paul Charles, has ensured each item is as functional as it is stylish, meaning you can look great in some seriously durable sportswear. The contemporary, fashionable look of SALT’s collection means that you look great both on your way to and at the gym. The capsule SALT launch range is made up of 18 pieces across womenswear and menswear and is carefully crafted to withstand the toughest of workouts.
The ethos behind the store is to offer the best edit of the hundreds of brands available, to offer only the cream of the crop. With such a wide range of established and exciting new sportswear brands, it’ll be hard to pick when it comes to dressing for your gym session. If you’re tired of the mainstream sportswear brands, The Sports Edit is the perfect place to branch out with your workout attire.
Go shopping!
This unique, luxury sportswear is available to purchase via their London store and through their website, thesportsedit.com. The store is located on 172 Fulham Road, SW10 9PT.