Bobble is branching out

Bobble – the company that bought us the refillable water bottle that filters chlorine out of drinking water, is set to launch two new products in December.

Filtered water from a Bobble not only tastes much fresher and cleaner, it’s also better for our bodies. And the newest creations are equally as forward-thinking and innovative…

Drum roll please!

The first is the Bobble INFUSE, designed by renowned industrial designer Karim Rashid. The good people at Bobble have re-designed the filter cage. Now you can choose to use the bottle in its original form – with the replaceable carbon filter – or you can take that out completely and in its place add fruit or veg to infuse your water. Great, right? As it’s in the filter cage, material from the fruit and veg can’t get out, so you simply get the great taste of delicious, infused water.

And what’s the other?

The second is the Bobble INSULATE. Made from stainless steel and featuring new double-wall vacuum insulation technology, the bottle can keep beverages hot for up to 12 hours or cold for up to 24 hours. Unlike other insulating products, INSULATE will not sweat and also features a handy leakproof seal. So whether you want a warming mug of tea, or are a refreshing hit of ice-cold water, INSULATE is the Bobble for you.

Speaking of the products, Brian Berklich, marketing director of Seventh Generation Ventures, said: ‘We believe people should be able to enjoy the beverages they love, hot or cold, while on the go, without compromising on style or quality and generating unnecessary single serve waste. Bobble INSULATE and Bobble INFUSE give our consumers even more options for smart choices that fit their lifestyle and make staying hydrated easy, stylish, and fun.’

From £14.99, available at Harvey Nichols from 1 December.